Twix is a popular chocolate bar produced by Mars Inc., a global confectionery and pet food company. Mars Inc., known for its wide range of confectionery products, was founded by Franklin Clarence Mars in 1911. Franklin, an American entrepreneur, was born on September 24, 1882, in Hancock, Minnesota. He was of Scottish, French, and Cherokee descent. Franklin Mars is widely recognized for creating iconic chocolate treats such as Milky Way, Snickers, and of course, Twix. He established a successful business empire, focusing on producing high-quality chocolates and candies that quickly gained popularity worldwide. Today, Mars Inc. operates in over 80 countries and remains a leader in the confectionery industry.
Twix, one of Mars Inc.’s most well-known products, is a chocolate bar consisting of two biscuit fingers covered in caramel and milk chocolate. Launched in the United Kingdom in 1967, it was later introduced in the United States in 1979. Twix has become a beloved treat globally, praised for its delightful combination of textures and flavors. Mars Inc.’s commitment to quality and innovation has allowed Twix, along with other Mars products, to retain its popularity for decades. With its founder’s vision and the company’s extensive resources, Mars Inc. continues to provide delectable treats, making it one of the world’s leading confectionery producers.
See also: BMW – Israel Support: What You Need to Know
Twix Mars and Allegations of Israel Support
The Twix brand, which falls under the umbrella of Mars Incorporated, is being accused of supporting Israel and its activities in occupying Palestinian territories. This is due to the fact that the parent company of Twix, Mars Inc., has partnered with Jerusalem Venture Partners.
Furthermore, Mars is also collaborating in Research and Development investments. In an official statement, it was announced that “Mars will support Israeli start-ups and the formation of companies, and will work together with leading Israeli academic institutions, such as the Hebrew University, the Weizmann Institute, the Technion, Migall, and Tel Hai College, among others, to further Foodtech innovations.”
From these facts, it is clear that Mars Inc. is contributing to the economic development of Israel while simultaneously strengthening its activities of colonization in Palestinian lands.
While Twix may not be officially designated on the boycott list as outlined on BDS Movement, it finds itself featured on platforms like Thewitness, which compiles information about companies associated with the Israeli occupation.
Navigating Business Views on the Israeli Occupation
To access an extensive list of companies linked to Israel or with origins in the region through the Israeli Product Checker provided above, follow these straightforward steps:
- Input the brand or product name into the specified field.
- Press enter to initiate the search.
- Uncover detailed insights into the brand’s affiliations with Israel.
After understanding the association between the Twix brand by Mars and its support for the establishment of Israel in Palestinian territory, it would be beneficial for you to explore several other well-known companies and products.
Below is a comprehensive list of companies that have contributed to and expressed their support for Israel, spanning various industries such as fashion, fast food, and tech giants.
With the references above, consumers are encouraged to be more aware of their consumption choices and the flow of money to ensure that our resources are not used to harm humanity and violate the rights of Palestinian citizens. For further information on globally boycotted companies, you can explore sites such as bdsmovement.net and whoprofits.org.
5 Comments
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