Aunt Jemima is a popular brand owned by the Pepsi Company, a multinational food and beverage corporation. The parent company, PepsiCo, was founded in 1898 by Caleb Bradham in North Carolina, USA. Today, it is one of the largest food and beverage companies in the world, with a wide range of popular brands under its umbrella, including Pepsi, Lay’s, Gatorade, Tropicana, and of course, Aunt Jemima.
The brand Aunt Jemima has a long history, dating back to the late 1800s. It is known for its pancake mix, syrup, and various breakfast products. Over the years, Aunt Jemima has evolved and expanded its product line to cater to changing consumer preferences, introducing options like whole grain pancakes and gluten-free syrup. The brand has grown to become a household name, known for its comforting and traditional flavors.
PepsiCo operates its Research and Development (R&D) sector in several countries and regions worldwide. Some of the key locations of their R&D centers include the United States, United Kingdom, Canada, India, and China. These R&D centers play a crucial role in developing and innovating new products, as well as improving the existing ones. By having a global presence, PepsiCo ensures it can adapt to regional tastes and preferences, creating products that resonate with consumers across different markets.
See also: M&M’s by Mars and Israel: What You Need to Know
PepsiCo in Europe
Aunt Jemima PepsiCo and Allegations of Israel Support
PepsiCo’s acquisition of SodaStream, an Israeli company, for a whopping .2 billion demonstrates their unwavering support for the Israeli economy. By purchasing this company which produces home soda-making machines, PepsiCo is not only strengthening their business ties in Israel but also indirectly supporting the ongoing colonization of Palestinian land.
The exorbitant price that PepsiCo is willing to pay for SodaStream clearly highlights their eagerness to invest in Israel’s economic development. The generous 32% premium over SodaStream’s share price further emphasizes the company’s commitment to ensuring that their Israeli counterparts receive a substantial financial gain.
As a result of this partnership, SodaStream’s share price skyrocketed by 85% before the deal was even announced. This is a clear indication of the immense financial benefits that PepsiCo’s involvement brings to the Israeli market.
The implications of this collaboration, however, are deeply troubling. PepsiCo’s decision to invest such a significant sum of money in an Israeli company further entrenches Israel’s presence in Palestinian territories. By promoting the consumption of Israeli products, PepsiCo indirectly supports the continued occupation and dispossession of Palestinian land.
While the economic impact of this partnership may be celebrated by some, it is important to recognize the power dynamics at play. PepsiCo’s investment in an Israeli company serves to perpetuate the unequal power dynamics between Israel and Palestine, further disadvantaging the Palestinian people.
In conclusion, PepsiCo’s connection to Israel through its acquisition of SodaStream not only contributes to Israel’s economic growth but also strengthens its ability to engage in colonization activities on Palestinian land. This partnership highlights the need for consumers to be aware of the negative consequences that may result from supporting such business ventures.
PepsiCo to Invest on SodaStream
While Aunt Jemima may not be officially designated on the boycott list as outlined on BDS Movement, it finds itself featured on platforms like Thewitness, which compiles information about companies associated with the Israeli occupation.
Decoding Corporate Positions on the Israeli Occupation
To access an extensive list of companies linked to Israel or with origins in the region through the Israeli Product Checker provided above, follow these straightforward steps:
- Input the brand or product name into the specified field.
- Press enter to initiate the search.
- Uncover detailed insights into the brand’s affiliations with Israel.
After understanding the association between the Aunt Jemima brand by Pepsi and its support for the establishment of Israel in Palestinian territory, it would be beneficial for you to explore several other well-known companies and products.
Below is a comprehensive list of companies that have contributed to and expressed their support for Israel, spanning various industries such as fashion, fast food, and tech giants.
The list of companies officially targeted for boycott by the global BDS movement
With the references above, consumers are encouraged to be more aware of their consumption choices and the flow of money to ensure that our resources are not used to harm humanity and violate the rights of Palestinian citizens. For further information on globally boycotted companies, you can explore sites such as bdsmovement.net and whoprofits.org.
5 Comments
I MUST rate this place 1 star because because i can’t rate it zero. This was the 1st place to judge me because of my medical condition(Multiple Sclerosis) that they would not sell to me because they thought i was drunk due to the my MS effects my ability to walk.. NEVER going to this spot again. Although it is around the corner, i will NEVER go or even send anyone else to them for anything
Do not come here. I hardly come here as it is, I definitely won’t be coming back ever again. They went behind our backs and charged our card for a extra wine bottle we didn’t purposely break. All we did was grab a bottle on the far end it had moved some other bottles in the back it was like a domino effect, all these other bottles started falling and knocked one down and broke. We told the guy stocking what happened he said it was ok good thing it is a cheap bottle. The cashier told us our total was $15 something and when we checked our account later it said $25. They should of said something instead of secretly charging us for another bottle.
Uncommonly good Bourbon selection for a corner liquor store. The younger attendant that works there is always very kind which is quite a feat considering some of the rude dirtbag customers that often frequent this place. Dude deserves credit for not letting it jade him at all. All in all its my go to spot for basic essentials. They even managed to keep TP stocked almost through the entire pandemic. Guess no one thought to look here.
No mask required?? Although they have a good selection of beers, I will never go there again! A customer came in with no mask on and tried to squeeze by me in the aisle trying to get in line. I had to school him the basics of shopping in close quarters. SMH
Place is clean and nicely organized but not every item has its price listed, therefore you don’t know what it cost.