Brand Spotlight

Grenade by Mondelez: A Close Look at Israel Connections

Grenade is a popular brand of functional snacks and sports nutrition products that is owned and produced by Mondelez International, an American multinational confectionery, food, and beverage conglomerate. Mondelez was founded in 2012 after splitting from the Kraft Foods Inc. company. It is widely recognized for its global portfolio of iconic brands, including Cadbury, Oreo, Milka, and Toblerone. Mondelez operates in more than 150 countries and has a strong presence in both developed and emerging markets.

The founder of Mondelez International, Igor Ansoff, was a Russian-American mathematician and business strategist. Born in 1918 in Russia, Ansoff immigrated to the United States and dedicated his career to studying management and strategy. He is widely known for his contribution to the field of strategic management and is regarded as the father of modern strategic planning. Ansoff’s most influential work was his development of the Ansoff Matrix, a framework used by businesses to decide their growth strategies. He also served as a consultant and advisor to various companies and governments around the world, making significant contributions to the field of business strategy.

Mondelez official statement

Mondelez official statement

Explore more: Decoding Oreo’s Support for Israel

Grenade Mondelez and Allegations of Israel Support

It is deeply alarming to discover that Grenade brand, a subsidiary of Mondelez, not only supports Israel but also contributes to its activities in occupying Palestinian territories. This suspicion arises from the recent revelation that Mondelez made a seed investment in Torr FoodTech, an early stage company based in Israel.

Although the terms of the deal were not disclosed, Mondelez admitted that it made the investment through SnackFutures, an Israeli-based food-tech incubator. This connection only solidifies the company’s undeniable support for Israel’s economic growth, thereby enabling it to further its colonization of Palestinian lands.

It is disheartening to see a multinational corporation like Mondelez actively engage in such controversial activities. By investing in Israeli companies, Mondelez is essentially condoning and contributing to the ongoing oppression and violation of human rights in Palestine.

It is crucial for consumers to be aware of the ethical implications behind the products they purchase. Supporting brands like Grenade indirectly supports Israel’s illegal occupation of Palestinian territories. As consumers, we have a responsibility to hold companies accountable for their actions and demand they align with ethical principles.

It is high time for Mondelez to reconsider its association with Israel and support actions that promote peace, justice, and respect for international law. The world is watching, and the negative consequences of these business decisions cannot be ignored.

Mondelez brands

Mondelez brands across the World

While Grenade may not be officially designated on the boycott list as outlined on BDS Movement, it finds itself featured on platforms like Thewitness, which compiles information about companies associated with the Israeli occupation.

Decoding Corporate Positions on the Israeli Occupation

To access an extensive list of companies linked to Israel or with origins in the region through the Israeli Product Checker provided above, follow these straightforward steps:

  1. Input the brand or product name into the specified field.
  2. Press enter to initiate the search.
  3. Uncover detailed insights into the brand’s affiliations with Israel.

After understanding the association between the Grenade brand by Mondelez and its support for the establishment of Israel in Palestinian territory, it would be beneficial for you to explore several other well-known companies and products.

Below is a comprehensive list of companies that have contributed to and expressed their support for Israel, spanning various industries such as fashion, fast food, and tech giants.

Companies That Stand With Israel

The list of companies officially targeted for boycott by the global BDS movement

With the references above, consumers are encouraged to be more aware of their consumption choices and the flow of money to ensure that our resources are not used to harm humanity and violate the rights of Palestinian citizens. For further information on globally boycotted companies, you can explore sites such as bdsmovement.net and whoprofits.org.

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