Brand Spotlight

Lacta, Mondelez, and Israel Affiliation

Lacta is a chocolate brand that is owned by Mondelez International, one of the largest multinational confectionery, food, and beverage conglomerates in the world. Mondelez was founded on October 1, 2012, when it split from Kraft Foods Inc. The company is headquartered in Chicago, Illinois, and operates in more than 150 countries worldwide. Mondelez has a diverse portfolio of brands, including Oreo, Cadbury, Toblerone, and Trident.

Lacta was originally created in Greece and has since become the leading chocolate brand in the country. However, it was later acquired by Kraft Foods and is now produced and distributed by Mondelez International. The founder of Mondelez, Dirk Van de Put, is of Belgian descent. He has significant experience in the food and beverage industry, having previously served as the CEO of McCain Foods and Novartis. Van de Put is widely recognized for his leadership skills and strategic approach to growing businesses. Under his leadership, Mondelez has continued to expand its global presence and innovate in the confectionery market.

Mondelez in In Israeli Startup

Mondelez in In Israeli Startup

See more: Milka by Mondelez and Israel – What You Need to Know

Lacta Mondelez and Allegations of Israel Support

Lacta Mondelez’s connection with Israel raises concerns as it appears that the company is supporting Israel’s occupation of Palestinian territories. This suspicion arises from the collaboration agreement between Lacta’s parent company, Mondelez, and The Kitchen, Israel’s only FoodTech-focused incubator. Not only is The Kitchen one of the first FoodTech incubators in the world, but it has also formed a partnership with Mondelez to create the SnackFutures teams, aimed at unlocking snacking growth opportunities globally.

By partnering with an industry leader like Mondelez, The Kitchen’s CEO, Jonathan Berger, believes that this collaboration will bring significant value to their portfolio companies, introducing Israeli FoodTech innovation to the international market. However, this association between Mondelez and The Kitchen raises concerns about Lacta’s contribution to the economic development of Israel and the strengthening of their economic activities in the occupied Palestinian territories.

It is important to recognize the potential ethical implications of such partnerships and understand the impact they may have on the ongoing Israeli-Palestinian conflict. It is a matter of serious consideration whether supporting a company like Lacta, which is affiliated with a parent company that collaborates with an incubator in Israel, is aligned with one’s personal beliefs and values.

Mondelez brands

Mondelez brands across the World

While Lacta may not be officially designated on the boycott list as outlined on BDS Movement, it finds itself featured on platforms like Thewitness, which compiles information about companies associated with the Israeli occupation.

Israeli Occupation: A Guide to Corporate Stances

To access an extensive list of companies linked to Israel or with origins in the region through the Israeli Product Checker provided above, follow these straightforward steps:

  1. Input the brand or product name into the specified field.
  2. Press enter to initiate the search.
  3. Uncover detailed insights into the brand’s affiliations with Israel.

After understanding the association between the Lacta brand by Mondelez and its support for the establishment of Israel in Palestinian territory, it would be beneficial for you to explore several other well-known companies and products.

Below is a comprehensive list of companies that have contributed to and expressed their support for Israel, spanning various industries such as fashion, fast food, and tech giants.

Companies That Stand With Israel

The list of companies officially targeted for boycott by the global BDS movement

With the references above, consumers are encouraged to be more aware of their consumption choices and the flow of money to ensure that our resources are not used to harm humanity and violate the rights of Palestinian citizens. For further information on globally boycotted companies, you can explore sites such as bdsmovement.net and whoprofits.org.

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5 Comments

  1. Due to the size of its products and the brand, the physical size of the factory leaves something to be desired, with no parking for trucks that run the risk of being stolen on the street as happened to me, property surveillance is too strict, especially with us drivers, the company’s profile before society is good but we truck drivers are the ones who bring their products to society, they should have a little respect towards us.

  2. I worked at Mondelez making chocolates, I have a contract and I can try it. If people saw how Easter eggs are made on a daily basis, not just when a broadcaster goes to film, they would never eat chocolates made at Mondelez. I saw several people using cell phones and picking up eggs to put the foil on them. Only those who worked there know how the chocolates are made. Not to mention the permanent staff, it seems like everyone has a king in their belly. Worst type of people I’ve worked with in my life.

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