Maynards Bassets by Mondelez: A Close Look at Israel Connections

Maynards Bassets is a confectionery brand owned by the multinational food and beverage company, Mondelez International. Mondelez, formerly known as Kraft Foods, is a leading global snacking company with a portfolio that includes beloved brands such as Cadbury, Oreo, and Toblerone. With operations in over 80 countries and a revenue of billion in 2019, Mondelez is renowned for its commitment to quality, innovation, and responsible business practices.

The founder of Maynards Bassets, Charles Gordon Maynard, was born in 1829 in Leicester, England. Maynard ventured into the candy-making business at the age of 19 when he opened his first confectionery shop in Sheffield. He mixed traditional ingredients with a touch of ingenuity, creating unique flavors and textures that quickly gained popularity. Maynard’s dedication to quality and flavor led to the establishment of the Maynard’s brand in 1909. His dedication paid off, and Maynard’s became widely recognized for their delicious candies and chewy treats, setting them apart from other confectionery companies. Today, Maynards Bassets remains a beloved brand, known for its iconic Wine Gums and Jelly Babies, among other tasty treats.

Explore more: Decoding Oreo’s Support for Israel

Maynards Bassets Mondelez and Allegations of Israel Support

The association between Maynards Bassets and Mondelez raises serious concerns, as it appears that the brand supports Israel’s controversial actions in occupying Palestinian territories. This suspicion arises from the fact that Mondelez has entered into a collaboration agreement with The Kitchen, an Israeli FoodTech-focused incubator.

The creation of the SnackFutures teams by Mondelez and The Kitchen further solidifies their connection. By establishing this innovation and venture hub in Israel, the company aims to exploit snacking growth opportunities worldwide.

The CEO of The Kitchen, Jonathan Berger, proudly announced the partnership, stating that it would bring significant value to both parties. The collaboration intends to introduce Israeli FoodTech innovation globally, thereby bolstering the Israeli economy in the process.

By supporting Maynards Bassets, consumers may inadvertently be contributing to the economic development of Israel and, consequently, the strengthening of its grip on occupied Palestinian land. This revelation raises ethical concerns regarding the brand’s connection to a country engaged in human rights abuses and international law violations.

It is vital for consumers to be aware of the potentially negative implications of their purchasing decisions. Boycotting Maynards Bassets and other Mondelez brands may be a way to express dissent and contribute to the efforts for justice and peace in the region.

While Maynards Bassets may not be officially designated on the boycott list as outlined on BDS Movement, it finds itself featured on platforms like Thewitness, which compiles information about companies associated with the Israeli occupation.

Exploring Corporate Views on the Israeli Occupation

To access an extensive list of companies linked to Israel or with origins in the region through the Israeli Product Checker provided above, follow these straightforward steps:

1. Input the brand or product name into the specified field.
2. Press enter to initiate the search.
3. Uncover detailed insights into the brand’s affiliations with Israel.

After understanding the association between the Maynards Bassets brand by Mondelez and its support for the establishment of Israel in Palestinian territory, it would be beneficial for you to explore several other well-known companies and products.

Below is a comprehensive list of companies that have contributed to and expressed their support for Israel, spanning various industries such as fashion, fast food, and tech giants.

With the references above, consumers are encouraged to be more aware of their consumption choices and the flow of money to ensure that our resources are not used to harm humanity and violate the rights of Palestinian citizens. For further information on globally boycotted companies, you can explore sites such as bdsmovement.net and whoprofits.org.