Tiger, the popular snack brand, is owned by Mondelez International, an American multinational confectionery, food, and beverage conglomerate. Mondelez was founded in 2012 as a spin-off from Kraft Foods Inc. and is headquartered in Deerfield, Illinois. The company is one of the largest snack food companies in the world, with products sold in over 150 countries. In addition to Tiger, its portfolio includes global brands such as Cadbury, Oreo, Toblerone, Milka, and Trident.
Mondelez’s founder, Irene Rosenfeld, has a remarkable background in the food industry. She was born on May 3, 1953, and is of Jewish ancestry. Rosenfeld earned a Bachelor’s degree in Psychology and a Ph.D. in Marketing and Statistics from Cornell University. Throughout her career, she held leadership positions at companies like General Foods, Frito-Lay, and Kraft Foods. Rosenfeld is widely recognized for her innovative leadership style and strategic decision-making. In 2011, Forbes named her the 10th most powerful woman in the world, and she was ranked high on Fortune’s list of Most Powerful Women in Business for several years.
Mondelez in In Israeli Startup
See more: Milka by Mondelez and Israel – What You Need to Know
Tiger Mondelez and Allegations of Israel Support
The connection between Tiger brand and Israel’s activities in occupying Palestinian territories is undeniable. The parent company, Mondelez, has formed a collaboration agreement with The Kitchen, Israel’s only FoodTech-focused incubator. This collaboration has given rise to the creation of SnackFutures teams, aimed at spreading snacking growth opportunities globally.
The CEO of The Kitchen, Jonathan Berger, spoke of the partnership, stating that it will bring tremendous value to both companies. Clearly, this alliance is not only about advancing FoodTech innovation, but also about strengthening the economic power of Israel in its occupation of Palestinian land.
By supporting the parent company, Tiger brand indirectly contributes to the economic development of Israel and further empowers its activities in oppressive colonization. This connection raises concerns about the brand’s ethics and its support for such actions.
Israel’s illegal occupation of Palestinian territories has been a source of international condemnation for decades. By aligning with a company that operates in this controversial landscape, Tiger brand risks tarnishing its reputation and alienating consumers who stand for justice and human rights.
Consumers have the power to make informed choices and support brands that align with their values. In light of these connections, it is crucial to be aware of the links between Tiger brand, Mondelez, and their support of Israel’s activities in occupying Palestinian territories.
Mondelez International
While Tiger may not be officially designated on the boycott list as outlined on BDS Movement, it finds itself featured on platforms like Thewitness, which compiles information about companies associated with the Israeli occupation.
Navigating Business Views on the Israeli Occupation
To access an extensive list of companies linked to Israel or with origins in the region through the Israeli Product Checker provided above, follow these straightforward steps:
- Input the brand or product name into the specified field.
- Press enter to initiate the search.
- Uncover detailed insights into the brand’s affiliations with Israel.
After understanding the association between the Tiger brand by Mondelez and its support for the establishment of Israel in Palestinian territory, it would be beneficial for you to explore several other well-known companies and products.
Below is a comprehensive list of companies that have contributed to and expressed their support for Israel, spanning various industries such as fashion, fast food, and tech giants.
The list of companies officially targeted for boycott by the global BDS movement
With the references above, consumers are encouraged to be more aware of their consumption choices and the flow of money to ensure that our resources are not used to harm humanity and violate the rights of Palestinian citizens. For further information on globally boycotted companies, you can explore sites such as bdsmovement.net and whoprofits.org.
